As part of the several activities lined up for its third
annual conference holding on Friday, October 4, the Guild of Corporate Online
Publishers (GOCOP) organised a pre-conference lunch and interactive session
with leading lights in the marketing and communications sectors.
Speaking at the event, the President of the Public Relations Consultants
Association of Nigeria (PRCAN), Mr. Israel Jaiye Opayemi, while thanking GOCOP
for hosting the robust interactive session, called on the association to
distinguish itself from charlatans and quacks operating as journalists in the
online space.
According to Opayemi, who is also the MD/Chief Strategist, Chain Reactions
Nigeria, GOCOP must create a clear identity to be able to lead and set the
pace.
He said: “You must distinguish yourselves as experienced and seasoned
journalists. And to be able to do this effectively, you must create a clear
identity to enable you lead in your profession. This identity will help
separate you from the many charlatans and blackmailers parading the online
space as journalists.”
Opayemi, who said he was impressed with the quality of seasoned journalists who
are members of GOCOP, also called on the association to help fight fake news,
which he described as a deadly scourge that must be contained by real journalists.
Also speaking at the event, which held on Thursday, October 3 at Sheraton
Hotels, Ikeja, the Head, PR/Media Relations at Access Bank, Mr. Abdul Imoyo,
commended GOCOP for changing the face of journalism online.
An elated Imoyo further urged GOCOP to keep setting standards in online
journalism, adding that the association had been formidable since inception and
doing great online.
He said: “Access Bank is proud of GOCOP and will continue to support you in our
own little way because we are impressed with what you are doing.”
In his remarks, the Chairman of the Lagos State chapter of the Nigerian
Institute of Public Relations, Mr. Olusegun McMedal, pledged the association’s
support to GOCOP.
He said: “We will work with GOCOP because you need this kind of partnerships to
stimulate growth. I also agree with my colleagues that you need a strong and
clear identity as an association that is destined for greatness.”
Mr. Austen Osokpor, the Head of Media Relations Unit of EcoBank, called on
GOCOP to help stop the activities of blackmailers masquerading as journalists
online.
He said: “We have too many quacks online; GOCOP should help us in kicking out
these blackmailers, who are constantly giving a very bad image to online
journalism. Our bank is willing to work with you in ridding the online space of
these bad eggs.”
Meanwhile, earlier in his welcome address, the President of GOCOP, Dotun
Oladipo, thanked all the invited guests for gracing the event, promising that
the association looks forward to working with willing partners in the fields of
marketing and communications for the good of the profession.
The Vice President of the association, Maureen Chigbo, coordinated the business
lunch.
We’ll partner with GOCOP to promote credible online journalism — Marketing/Communications Managers
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