LASAA Redesigns Apapa Oshodi Express Way



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Lagos State  Signage and Advertisement Agency (LASAA), is revamping Apapa-Oshodi Express  Way for outdoor advertisement. This move is in line with Agency’s plan for a new  signage and outdoor advertising master plan.

Speaking on this  development, the Managing Director of the Agency, Mr. George Kayode Noah stated  that “this is part of LASAA’s plan to redefine Out-of-Home advertising in   the State in line with the directives of His Excellency  Governor  Babatunde Fashola (SAN). We have developed a new design for Apapa-Oshodi stretch  taking into consideration modern and innovative outdoor structures that will  compliment the environment’’.

Noah added that “all outdoor practitioners whose structures have been affected particularly  the spectacular types (Unipoles) have been notified of this exercise. We have  engaged them on the benefits of the exercise to get their buy-in’’.  He emphasized that  all outdoor practitioners whose advertising structures are affected will  have the first right of refusal on the stretch after the exercise is  completed. The Agency is proposing structures with Portrait design types, Tower designs, Cladded columns, V-shaped designs, Boundary wall signs, Bus shelters,  and Street furnitures.

The redesign of  Apapa Oshodi Expressway is one of the many steps to be taken by LASAA to  implement the new outdoor master plan. The current leadership of Mr. Noah has  been in the vanguard for the implementation of an outdoor advertising master  plan which will specify the type and location for the placement of outdoor  advertisement structures. ‘’This in the long run, will eradicate clutter and  clustering which Lagos outdoor advertising space was synonymous with a few years  ago’’.


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